Inclusive

Everyone should “see themselves here” as a potential partner. Anyone and everyone.

To that end, our resources and programs are made understandable and relatable for both traditional health and nontraditional (beyond health) audiences. We steer clear of projecting as elitist or overly complex.

 

When expressing: INCLUSIVE

Show that we need, value, and welcome a wide array of partners.

 
 

Our look:

  • Includes diversity of age, ethnicity, gender, ability, location, conditions, etc.

  • Emanates respect and positivity 

  • Feels welcoming and approachable rather than exclusive

Our voice:

  • Shows sensitivity to specific audiences by using language that resonates with them

  • Avoids jargon 

  • Clearly and consistently calls out that all are welcome

 

Guardrails:

We’re INCLUSIVE when:

We no longer assume that, as a philanthropy, it’s effective to speak from an insular viewpoint—and we do what it takes to welcome a more diverse array of perspectives.

Explore all six attributes